Free eBook promotions drive sales

Dear Author Reader Survey results I posted earlier contain a couple of questions about free eBook promotions.  The survey asks if readers have downloaded a free promotional eBook and whether the promotion prompted them to make purchase.  The results for this audience are clear: they respond to the promotions and they make purchases based on downloads.

EBook promotions and resulting purchases.

EBook promotions and resulting purchases data.

A summary of the survey results can be viewed here.